Category Archives: Swiss Watches

Black Friday First Look!

Although the Christmas holiday shopping season is already in full force throughout the nation with malls,  shopping centers and online retailers decked out with holiday cheer, the season officially kicks-off on the day after Thanksgiving, which is also known as … Continue reading

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Celebrated TAG Heuer Time

When it comes to Brand Ambassadors TAG Heuer is in a league of its own. Many of today’s leading names in sports are part of the prestigious Swiss watch brand’s new “Don’t Crack Under Pressure” campaign, joined in the promotion … Continue reading

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It’s Time To Make A Statement

In the world of fashion, statement pieces are characterized as items of apparel or accessories that are visually attractive, extremely eye-catching and standout from the rest of an ensemble. Whether it’s a specific pair of shoes, a belt, a blazer, … Continue reading

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Fall Back In Time: Daylight Savings End This Weekend

It’s the end of Daylight Savings time this weekend and it is time to turn your clocks and watches back one hour on Sunday morning at 2 am.  Traditionally, most states in the USA along with many countries around the … Continue reading

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The Sky’s The Limit

Aviation watches have been immensely popular for  decades and have also served as the  inspiration for wristwatches as well. In 1904, Louis Cartier designed a wristwatch as a favor to pilot Alberto Santos Dumont, which he could wear on his … Continue reading

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An Equinox For All Seasons

The solar equinox occurs twice a year, usually around March 20th and September 22nd. This is the time when the Earth’s equator passes the center of the sun and daytime and nighttime on this specific day are of equal durations. … Continue reading

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The TechnoMarine Revolution

Chronograph timepieces for men and women are featured today in just about every popular watchmaker’s assortment from Accutron by Bulova and Michael Kors to TAG Heuer and Zenith. Most of today’s popular chronographs feature a stop-watch function along with a … Continue reading

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High-Ranking Military Time

Military inspired wristwatches have been popular for generations. In many cases, a watchmaker’s popularity has been deeply influenced by their production of  specific watches for a country’s military unit. Rotary watches rose to fame in England during World War II, … Continue reading

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From Here To Eterna…

Eterna timepieces have been highly regarded and celebrated over decades for their precision automatic movements. Founded in 1856, this prominent Swiss watchmaker is noted for introducing a ball-bearing mounted rotor system on its automatic timepieces in 1948, which reduced friction and … Continue reading

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Trend-Setting Ted Lapidus Time…

In the world of high-fashion, the influence of designer Ted Lapidus is still present six years after his death in 2008 and fourteen years after his haute couture fashion house closed in 2000. Lapidus is renowned for introducing and pioneering … Continue reading

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