Smart watches have been a major focus of attention in the world of horology with the forthcoming release of the Apple Watch on April 24th. Not to be undone TAG Heuer, Google and Intel have entered into a joint effort to produce an Android smart watch for release by the end of the year, as has fashion watchmaker Gucci, which will also debut a smart timepiece by the end of 2015.

The Apple, TAG Heuer and Gucci smart watches are not the first ones in the marketplace, other brands including Samsung, LG, Sony, Timex and Motorola have already released smart watches, capable of synching with smart phones or having built-in cellular capability, however the release of these new phones has certainly raised the bar on the luxury and style quotients, not to mention advanced technology.

Fitness and well-being is one of the leading functions and benefits of both the current and new smart watches. You will be able to track your daily run, as well as monitor your heart rate, estimate the amount of calories you’re burning, while being able to listen to music and read text messages, too.TIMEX-T5K736-SD

If you are a fitness enthusiast and want to track your daily fitness, you may want to consider a different type of smart watch: The Timex Zone Trainer Digital timepiece, currently featured in the Hot New Arrivals promotion at popular online retailer

Over 200 of today’s leading new men’s and women’s watches are featured in the promotion, including styles from Invicta, Accutron by Bulova, Citizen, Lacoste, Burgi, Corum, Bedat & Co., Christian Bernard, Graham, Baume & Mercier and Bvlgari.

The Timex  Zone Trainer men’s watch has a contoured rectangular shaped case in durable gray and black plastic along with a supple gray resin strap. A black heart rate monitor sensor strap comes with the watch and works together to monitor heart rate and other fitness functions.

In addition to offering heart-rate, the gray multi-function digital dial also has a 27-lap memory, multiple time-zone readouts, alarm and timer functions. Watch is 41mm wide, 14mm thick and is water-resistant to 30 meters or 100 feet.  Quality quartz movement inside assures you of precise time-keeping accuracy.

Free shipping and free returns are included on all domestic US watch purchases at